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From Unilever Beauty Experts

Asian woman in white and wearing towel while looking at underarm.
A cream concealer is a multipurpose product. The twist? Many content creators use it to cover dark underarms.

Would You Use a Cream Concealer for Your Underarms?

Social media is abuzz with a new trend: using cream concealer to cover up dark underarms. Does it work? Why do it at all? Discover the answers here.

October 22, 2023
Read Time: 3 Minutes

Can Makeup Conceal Dark Underarms?>

What Happens When You Put Cream Concealer on the Underarms>

How to Take Care of Underarm Skin>

1. Reach for a gentle exfoliant.>

2. Switch to a brightening deodorant.>

3. Be careful when shaving.>


Scrolling through TikTok’s beauty trends can often make you ask yourself, “How did they come up with this?” Some are pretty solid advice, like skin cycling and slugging, while others are simply bizarre and potentially harmful (um, face taping? No, thanks!). Just when you thought you had seen it all, here comes another curveball: cream concealer for armpits.

The same creamy formula that's been a holy grail for camouflaging tired eyes is now being touted as a temporary fix to brighten the kili-kili. Is this a genius hack for instant picture-perfect underarms or another internet fad to stay far away from? Let’s review the facts.

Can Makeup Conceal Dark Underarms?

BLACKPINK’s Jennie smiling and lifting one arm up in the air during a Coachella performance.
It’s still a mystery how K-pop idols maintain their underarms, even after hours of performing on stage. (Instagram.com/harpersbazaarhk)

Technically, you can use cream concealer on various body parts, including the underarms. It works the same way as it does on your face. The pigmented formula masks any redness and discoloration, creating a smoother and more even-toned base.

Although the idea of putting makeup on the underarms might raise eyebrows, it’s not as unconventional as it seems. For years, K-pop idols have reportedly been using waterproof concealer on their armpits and knees to achieve a flawless complexion. In an interview, Korean celebrity makeup artists Doy and Inha shared their secret tips for applying base makeup with a pink undertone and blusher on specific bony areas of the body to look “pretty and pure.”

This behind-the-scenes insight not only tells us how to use makeup below the neck; it also serves as a not-so-fun reminder that striving for clear underarms, unblemished, is an unrealistic pursuit. Just because you can cover them up, it doesn’t mean you have to.

What Happens When You Put Cream Concealer on the Underarms

Woman with a red top covered in armpit sweat stain.
Concealer doesn’t have antiperspirant properties, so it can’t block sweat.

Before you pick up your beauty blender and dab it all over your pits, it’s important to know what causes dark underarms. Factors such as friction from clothing, shaving, and genetics play a significant role in the hyperpigmentation of this region – issues that makeup alone can’t effectively address. Simply put, using concealer to brighten your kili-kili would be like trying to paper over the cracks.

Much like any makeup product, there are also some potential downsides to wearing underarm concealer. The biggest concern is the possibility of triggering irritation, which can worsen the problem. According to the International Journal of Cosmetic Science, the axillary skin has a weaker barrier and holds onto more dead skin cells on its surface than the forearm skin. This increased sensitivity makes it easier for substances in your concealer to clog the pores.

In addition, your concealer will likely melt away after a few hours since the underarm area is more prone to sweat. If you want to do a touch-up, you'll need to clean the skin before fixing the coverage. And as you’re moving around, all the rubbing can cause color to transfer onto your clothes, leaving some awkward streaks on your favorite top.

How to Take Care of Underarm Skin

Dark patches on your armpits are nothing to be ashamed of. But if they make you feel uneasy, there are more reliable and less messy ways to remedy them.

1. Reach for a gentle exfoliant.

Smiling woman touching her smooth armpit.
Try to exfoliate your underarms no more than once a week.

Dead skin cells and grime can accumulate in the pores, leading to rough texture, dullness, and even armpit pimples. Underarms are no exception. Exfoliating regularly encourages healthy skin cell turnover, removes hyperpigmentation, and prevents ingrown hair.

When selecting an exfoliant for the axilla, opt for a chemical formula with a low concentration of AHA or BHA, as this helps slough off build-up without causing microtears. Remember to glide the product gently and avoid scrubbing the skin.

2. Switch to a brightening deodorant.

Choosing the right deodorant can be tricky when you’re dealing with dusky pits. Ideally, you want a product that combats odor, holds off sweat, and brightens the complexion. This is where Dove Aerosol Ultimate Repair Dark Marks Corrector Fresh Lily Deodorant Spray steps in. It contains skincare ingredients such as niacinamide and Dove’s signature ¼ moisturizing cream to deeply repair skin damage, leaving your kili-kili smooth and free from dark marks. And of course, it keeps your underarms fresh all day.

3. Be careful when shaving.

Woman shaving her underarms with blue razor.
Shave in the direction of the hair growth to cut the risk of irritation.

No matter the situation, never dry shave. A quality shaving cream or gel acts as a protective barrier between your skin and the razor. It helps reduce the risks of nicks and cuts – the two culprits of post-inflammatory hyperpigmentation (PIH).

Another cardinal rule is to moisturize after shaving. Use an alcohol-free lotion to restore hydration and calm the skin. If you have sensitive skin, you’re more susceptible to razor burns. Consider getting an IPL hair removal, or rock your armpit hair with pride!

For the time being, leave your cream concealer in the makeup bag. While it does a bang-up job at covering dark areas on the skin, it’s not suitable for the underarm region. Prioritize treating your armpits with gentle, nourishing products, and don’t rush the process.

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