Beauty Product Brands for Hair: How Often Should You Switch Them Up?

Is it true that your hair “gets used to shampoo”? Many women have a rotation of shampoos because of the notion that, after a certain time, they stop working. This theory, however, is unfounded. Shampoos and conditioners do not lose their effectiveness with continued use — but something else does happen. Here’s why you should switch up beauty product brands for hair anyway.

The brand of your shampoo should only be a secondary concern. Your main criteria for buying a product must be what’s on its ingredient list. Think about your hair’s condition and assess what it needs. Do you need moisture? Detox? Damage repair? Choose your products accordingly. There are plenty of beauty product brands that address these concerns.

Most of these shampoos will have a common denominator: sulfates. Sulfates are cleansing agents responsible for giving them a nice lather. While not necessarily harmful, they are effective cleansers that can strip hair of natural oils and cause dryness.

If you notice your hair getting dull after using a product for some time, the buildup of sulfates may be to blame. Silicones in haircare products can also coat the hair, resulting in dullness. So no, your shampoo is not becoming less effective, but its ingredients may be accumulating on your hair and scalp.

If you notice flyaways and frizz, your shampoo may be drying your hair out too much. The American Academy of Dermatology advises concentrating shampoo on the scalp instead of washing the length of your hair. If your problem persists, consider switching to a more moisturizing shampoo. Try Sunsilk Damage Reconstruction Shampoo, which helps revive dull and brittle hair.

If your hair is dull and limp, your shampoo or conditioner may be coating your hair and weighing it down. Flakes are also a sign that there’s too much product buildup on your scalp. Use a clarifying shampoo like Sunsilk Anti-Dandruff Healthy Strong Shampoo to get rid of flakes.

There’s no specific timeframe for using hair products. If it stops working for you, that’s your sign to try new formulas from different beauty product brands. You won’t get a loyalty award for sticking to one product, so go ahead and experiment until you find the best one for you.